Separate tone from lightness
Put two references side by side and identify what you prefer about each. You might like the lighter pieces in one image and the warmer feeling of another.

Bright, soft, warm, cool: blonde references often mix several ideas. Your ROVÉ consultation is a chance to separate them. Start with your current hair and explain how you would like to feel, then discuss the color direction, service scope, and care you are comfortable taking on.
DETAILS TO DISCUSS WITH YOUR STYLIST
Put two references side by side and identify what you prefer about each. You might like the lighter pieces in one image and the warmer feeling of another.
Tell your stylist about salon color, home color, lightening, and smoothing treatments that remain relevant to your current hair. Include approximate dates and product names when you have them.
Consider how the proposed blonde fits the haircut and finish you actually wear. Ask what you would maintain between visits, which products have a purpose in that plan, and what your next appointment might involve.
A PERSONAL BLONDE BRIEF
Choose examples that make sense to you, then explain the warmth, lightness, or contrast you want to explore.
Find your inspirationGOOD QUESTIONS
Useful questions for the chair.
Describe brightness, warmth, and contrast separately. Your stylist can help translate those preferences into a service discussion.
Yes. Share the color and treatment history you remember, even if it was applied some time ago.
Yes. Discuss the proposed home routine, future visits, and estimate before deciding on the full service.